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Find Out MoreHow Black Friday Affects Shop Security

How Black Friday Affects Shop Security

Black Friday is the single busiest shopping day of the year. Shops become overcrowded with people who are in a rush to find their favourite products. Although the tradition started in America, it soon made its way to the UK, where now, shoppers spend over £2.5 billion in stores on the day alone. With so much chaos, it’s not a huge surprise that Black Friday can take a toll on a business’s security.

How Black Friday Impacts Shops And High Street Businesses

Being the busiest day of the year for shops, with the most customers and chaos, it allows an opportunity for criminals to take advantage. Often, there are huge numbers of shoppers, with very few security guards and a lack of effective CCTV cameras to act as a deterrent and capture any unfortunate incidents. This allows criminals an easier opportunity to get away with theft and damaging of goods.

Each year in London alone, the police deal with over 3.5k incidents of theft on Black Friday, with many more suspected of going completely unnoticed. This can lead to huge losses for shops and high street businesses who may end up having expensive items stolen or damaged on the day.

On top of this, the sheer mania of people rushing to find their favourite products or snatch the best deals can lead to a sharp rise in the number of objects, products or store features being damaged or broken. This again leads to losses for businesses who only want to make the most of a big day.

This year, there’s also an extra element: Covid-19. Businesses and shops will have to pay extremely close attention to the numbers of people entering their building, as well as making sure everyone is wearing a mask and acting safely. On top of the normal stress, this will add an extra layer for high street businesses to deal with on Black Friday 2020.

What Measures Can Businesses Put In Place To Remain Safe & Secure?

Manned Security Guards

By placing a suitable amount of security guards in front of and throughout your store, criminals will be less likely to steal in the first place. What’s more is that it will be far easier to catch them if someone does still try to take anything.

CCTV Systems

CCTV cameras act as another deterrent to those who may have considered stealing from you. The knowledge that you will have captured them on camera and may be able to track them down is often enough to put someone off trying to steal. You’ll also be able to record footage of any deliberate damages that may occur during the event, safeguarding you against even more unnecessary costs.

Social Distancing Marshals

This year will be different to most with the strict rules in place due to Covid-19. Businesses could face up to £10,000 fines if they do not adhere to government rules. By implementing social distancing marshals, it will become much easier to regulate the number of people in your shop and will help to prevent it from becoming quickly overcrowded and unsafe.

Covid-19 Signage

Due to the constant changing in rules, it can often be confusing for everyone to understand which of them apply at certain times. In order to avoid this confusion and maintain a safe, legal environment on Black Friday, your business must make sure that there’s sufficient signage, instructing people what they can’t and what they must do in order to comply with your and the government’s rules.

 

With proper measures in place, businesses can ensure that they’re ready to deal with the intensity of Black Friday and hopefully reduce the risks of theft and damage.

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